Elegant table setting with white tablecloth, floral-patterned plates, crystal glasses, silverware, greenery, and yellow lemons under sunlight.

Palate is a UK-based marketing consultancy dedicated to supporting the wine industry. With over 20 years of marketing expertise and in-depth industry knowledge, we help wine brands expand their reach and connect with more customers.

Our approach goes beyond traditional marketing – we craft compelling stories that engage consumers, foster brand loyalty, and drive sales.

Our experience

Some of the brands we’ve worked with, both in and out of the wine industry.

The logo of DIAGEO with bold black letters spelling 'DIAGEO' on a gray background.
Logo for "Bluestone", comprising an image of a peacock in a circle, with surrounding text that reads "INNOVATION AND THE PURSUIT OF EXCELLENCE. DRIVEN BY FAMILY.", sitting atop the text "BLUESTONE".
Black and white image of the word 'GUNNESS' with a gray horizontal bar behind the text.
Logo of "Burn Valley Vineyard", comprising the letters "BV" above the name of the company.
The Guardian logo in black text.
Logo featuring a lion standing on all fours with a flowing mane, and the words 'Digby Fine English' below.
The Nike logo featuring the brand name in stylised capital letters above a swoosh symbol.
The Captain Morgan logo in black text.
Black background with white text and graphics that read "Grape Nights". The graphics include a crescent moon, stars, and a wine glass.

  • Ashley stepped in with short notice and did so with style, good grace and sound judgement. I will always appreciate how she maintained Digby's high standards of marketing.

    Trevor Clough, CEO Digby Fine English

  • One of my favorite business partners during my time at Nike. Ashley is a huge champion of great creative work while leveraging strong retail acumen to make smart, strategic decisions on behalf of the business.

    Simone Hodges, VP Brand Nike

  • We look forward to working with Ashley in 2025 and the continued growth of Burn Valley which she has been key to developing.

    Mathew Abbey, Head Winemaker Burn Valley

  • Ashley is solutions focused and uses her knowledge and understanding of the digital environment to devise solutions that really deliver for her clients.

    Matthew Pritchard, European Director Kelloggs

A side-facing headshot of our founder, Ashley, raising a glass of wine to her nose to assess its bouquet.

Our founder

Driven by creativity, vision, and collaboration, Ashley specialises in transforming businesses through powerful brand storytelling and consumer connections that deliver real, measurable impact.

Currently studying for the WSET Diploma and Champagne Masters, Ashley is armed with WSET Levels 1- 3, French, Spanish and Italian Wine Scholar certifications, and 20 years of marketing expertise, underpinned with a deep passion for the world of wine.